OUR cookie POLICY

Welcome to the Möels & Co. website which is operated by MADMAN & FATMAN LTD (“we”, “our”, “us” or “MÖELS & CO.” as applicable). We use cookies and other similar technologies that access or store information on the device you use to visit this Website. To make this policy easier to read, we refer to all of these technologies using the expression “cookies”.

This policy provides you with information about how cookies work and when, how and why we, and the third parties we work with, use them. Almost all cookies work by collecting or storing some form of personal information about you, so this policy also describes the personal information we process or allow others to access when using cookies, as well as your related data protection rights. We may update this policy from time to time. All changes made to this policy will be published on this Website and in the event of any substantial changes, we will notify you of these using an appropriate communication method.

What are cookies?

Cookies are small files or other information stored or accessed on your device that help us and others to collect data about your activities. The expression ‘cookies’ can refer to browser cookies as well as a number of similar technologies including tracking pixels/web beacons, local shared objects/flash cookies and access to device information (including sensors). Cookies allow us to deliver essential features of this Website. We also use them for purposes which are not essential but very useful to us or to you, including to store your settings and preferences, remember your access information, provide targeted content and marketing communications, help us to understand which parts of this Website are the most popular and analyse the functioning of this Website.

What types of cookies do we use?

As cookies relate to any information stored on or accessed from your device, they take a variety of forms. We use the following types of ‘cookies’:

Browser cookies

Cookies may come from us ("first party cookies") or from third parties whose services we use or that we partner with ("third party cookies") and who we permit to set their cookies by configuring this Website accordingly. In some cases, we will receive the information collected using a third party cookie whilst in others, the third party will provide a service to us without sharing that information in the form it was collected with us. Cookies may be used for your browsing session only (“session cookies”) or for longer (“persistent cookies”). 

Analytical scripts

Analytical scripts are small pieces of computer code that can be used to track users and their behaviour on websites. This tracking may be basic, for example, tracking whether and when a user has visited this Website, or advanced, for example, tracking whether and when a user has added a vehicle to their shortlist, selected a test drive or submitted a form. Analytical scripts can provide the information collected to a third party, which is often the provider of the script. These scripts also help us personalise the content and advertisements that are served on this Website as well as provide you with relevant offers at other websites.

Device data

In some cases, information is accessed and read from your device without storing or accessing a file on your device. As this information is usually personal information, details are provided in the section below.

What types of personal information do we receive through cookies 

We receive the following types of personal information about you through the cookies we use, which includes information we access directly from your computer, phone, tablet or other device without storing or accessing a file:

• Cookie browser data: cookie identifiers, time/date, services/products selected, whether and to which cookies you have consented;

• Device data: device type, screen resolution, operating system version, browser rendering core, its version and basic settings;

• Log data: time and duration of usage of this Website and search data;

• Location data: data about your country of access as provided by your device;

• Behavioural data: data about your usage of this Website that we may process if you visit or use third party websites or applications and data on how you participate with the content of this Website (such as pages visited, if you are visiting from a marketing campaign, button clicks and car configuration details).

We may combine personal information about you or your activities with other information we receive from third parties or publicly available sources where this is permitted by law. Please see our general Privacy Statement for further details of the sources of information we may use.

Who will receive or have access to your personal information relating to cookies?

We disclose your personal information to third parties or permit them to access that information in connection with the purposes mentioned above. Our third party service providers, agents and subcontractors (“suppliers”), commercial partners, group companies and other third parties may receive cookie-related personal information either directly from you, us or from one of our suppliers.

Our suppliers can be categorised as follows:

• Advertising technology (Adtech) and data exchange technology providers
• Advertising, PR, digital and creative agencies 
• Cloud software system providers, including database, email and document management service providers
• Facilities and technology service providers including scanning and data destruction service providers
• Legal, security and other professional advisers and consultants
• Market and customer research service providers
• Social media platforms
• Website and data analytics/modelling platform providers
• Website and app developers
• Website hosting service providers

The majority of suppliers we use are processors with whom we have a contract in place that requires them to keep your information secure and not to use it other than in accordance with our specific instructions. We only disclose to them or allow them to access personal information that is necessary for them to provide their services. In relation to the cookies used on this Website, we use the following key suppliers in particular: 

Google 

This Website uses Google Analytics provided by Google, Inc. ("Google"), which uses cookies to analyse how users use this Website. The Website uses the following modules which are used for the following purposes:

• Google Analytics – Account status and performance monitor, audience summary, active users, user explorer, analytics audience, visitor quality, conversion probability, comparison reports, demographics and interests, user flow report and Adwords reports;

• DoubleClick Digital Marketing - Integration of Campaign Manager, activation of remarketing and advertising reporting features in analytics, optimisation of content marketing, optimisation of search engine marketing and web speed;

• AdSense - AdSense in analytics, content grouping, site search, events, behaviour flow report, goal creation and management, goal flow, attribution, acquisition reports and user behaviour.

Information generated by a cookie about the use of this Website (including your internet protocol (IP) address) may be transmitted and stored on Google’s servers in the United States.

Google will use this information to evaluate the use of this Website by visitors, create reports about such use and to provide other services relating to activities on this Website and the use of the internet in general. Google may also provide this information to third parties if it is required by the law or if such third parties process this information for Google. You may disable the use of cookies on this Website as described above or by changing appropriate settings in your browser, but if you do so for all types of cookies, you will not be able to make full use of all the features of this Website.

To opt out of being tracked by Google Analytics across all websites please visit: 

https://tools.google.com/dlpage/gaoptout

For detailed information about the modules listed above and Google’s handling of personal information, please see 

www.google.com/policies/privacy/partners and http://www.google.com/intl/en/privacy/privacy-policy.html.

Facebook 

This Website uses analytical cookies, pixels and other technologies by Facebook, Inc. ("Facebook"), allowing the collection or retrieval of information from this Website and other sites on the internet. This information may be used by Facebook to provide ad measurement and targeting services to us and third parties. 

If you withdraw your consent to personalisation cookies (as described above in this policy) using the consent tool on this Website or disable the collection of cookies using your web browser settings, this will end the collection and use of the information by Facebook, but if you do so for all types of cookies, you will not be able to fully use all the features of this Website.

LinkedIn 

This Website uses LinkedIn Insight Tag, a piece of code created by the LinkedIn Corporation, a subsidiary of the Microsoft Corporation (“LinkedIn”). The tag allows us to perform in-depth campaign reporting and unlock insights about visitors that may visit the Website via the campaigns on LinkedIn (e.g. by allowing us to discover business demographics by layering LinkedIn data on data about Website visitors). LinkedIn Insight Tag enables the collection of metadata such as IP address, timestamp, and events such as page views. You can opt out of cookies from LinkedIn on your LinkedIn settings page. More information about LinkedIn Insight Tag can be found at: 

https://www.linkedin.com/help/lms/answer/65521/the-linkedin-insight-tag-overview?lang=en.

Other parties

We may disclose your personal information to other third parties as follows:

• any third party who is restructuring, selling or acquiring some or all of our business or assets or otherwise in the event of a merger, re-organisation or similar event; and
• if we are under a duty to disclose or share your information in order to comply with any legal or regulatory obligation or request, including by the police, tribunals, courts, regulators, the government or related agencies.

What are your rights?

You have the following rights under data protection laws:

To access information we hold about you.
To withdraw your consent for cookies or processing (where we rely on it).
To correct and update your information.
To erase your information (if we do not have a legal reason to continue to use it).
To restrict further processing of your information.
To transfer your information in a machine-readable format to you or another controller.
To object to the use of your information processed on the basis of legitimate interests (unless we have an overriding legal reason) or for direct marketing.
To not have purely automated decisions made about you by processing your information where these have a significant impact on you.


How can you exercise your rights?

If you have any enquiries relating to this policy, our handling of your personal information generally or in relation your data protection rights, you can contact us using the following email:

hello@madmanfatman.com


Lodging a complaint

If you disagree with the way MÖELS & CO. or MADMAN & FATMAN LTD processes or handles your personal information you have the right to lodge a complaint with ICO, the Information Commissioner's Officer by contacting them directly


ICO
Information Commissioner’s Office
Wycliffe House Water Lane, Wilmslow
Cheshire SK9 5AF
Phone: 0303 123 1113
Web: http://www.ico.org.uk


Last update: January 2023